Loyalty Points Programs
Published: July 2004
College Contact: Pharmacy Practice
- Bonus points, loyalty points or air miles may not be awarded on prescriptions, prescription services, or other professional services related to the practice of pharmacy in Ontario.
- Points may not be redeemed, or used as legal tender, for the purchase of prescriptions.
- Prescriptions, prescription services, or other professional pharmacy services may be paid by a major credit card that is linked to awards, loyalty points or air miles through special agreements with financial institutions, except where directly or indirectly, a special gift, bonus, or other inducement is offered for prescriptions, prescription services or other professional pharmacy services.
- This policy does not affect the College’s current position respecting pharmacies and parking charges. Pharmacies that reimburse parking charges (for a client who is having a prescription filled) are not in violation of current regulations (professional misconduct), as long as such reimbursement is not advertised.